AdvanceWork And Pearson Education Partner To Offer English-Language Training Courses Via Wireless, PDA And Online Platforms / Market Leader: Business Leader B
7.03.2002, 17:04
SYRACUSE, NY 7.3.2002 (PROTEXT/ots) - AdvanceWork Inc., atraining solutions provider to corporations, today announced theavailability of Market Leader: Business Leader Briefings for thePocket PC, a video-based, English-as-a-Foreign-Language courseadapted from the Pearson Education course of the same name. TheAdvanceWork course is the first in an agreement with PearsonEducation to develop and distribute mobile editions of MarketLeader: Business Leader Briefings for PDA, wireless, and onlineplatforms.
AdvanceWork's Pocket PC adaptation of Business LeaderBriefings, a six-unit course for advanced-level students,presents video interviews of contemporary business leaders,interactive activities and exercises to improve Englishcomprehension, speaking and discussion skills.
"Business Leader Briefings is a remarkable video series thattakes the viewer inside the companies and the thinking oflegendary and innovative CEOs including GE's Jack Welch and JeffBezos of Amazon.com. This content is of great value to advancedstudents and we are pleased to adapt it to our mobile learningplatform for our customers," said Larry Rothenberg, presidentand CEO of AdvanceWork.
Jack Chorowsky, General Manager of Longman English Success,Pearson Education's online EFL business, said "AdvanceWork isout front when it comes to mobile learning, especially mobilelanguage learning. Market Leader: Business Leader Briefings forthe Pocket PC marks the debut of our courses on the mobileplatform and it sets an exemplary standard. This high-valueoffering opens up another avenue of opportunity for our Englishstudents worldwide."
AdvanceWork International (www.advancework.com) is aprivately held company dedicated to providing effective, mobiletraining in large corporations. Within the $50 billion Englishinstruction market, AdvanceWork International servescorporations with large, geographically dispersed workforces thatrequire English proficiency for interaction with customers andfor internal communications.
Pearson Education, a minority investor in AdvanceWork, is theworld's leading integrated education business. More people learnEnglish as a second language with Pearson's Longman brandprograms than those of any other publisher. Pearson Education isalso the global leader in online English Language learningthrough Longman English Success (www.englishsuccess.com).
All trademarks mentioned in this release are the property oftheir respective owners.
ots Original Text: AdvanceWork Internet:http://www.presseportal.de
Contact: Sarah Vaivoda Company: AdvanceWork Phone: 315-443-2271 Email: pr@advancework.com URL: http://www.advancework.com
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