IFR Monitoring Enters 2 New Markets

5.02.2004, 08:32

Dusseldorf, Germany (ots) - IFR Monitoring announced todaythat it has entered two new markets, Slovakia and Romania, aspart of its expansion in Eastern Europe. IFR Monitoring is nowable to deliver clients with white goods data from thesecountries. IFR monitors 90 outlets in Romania and 65 outlets inSlovakia, and data has been available since January 2004.

Nicolas Brouet, President of IFR, commented: "We aredelighted to be expanding into these two countries and others inthe future .The expansion of IFR is a result of the increasingclient demand for our market research data, not only for WesternEurope, but also for Eastern Europe".

"We believe that Eastern Europe is a very important market,which will have strong purchasing power in the near future. Webelieve our data users should increase their focus on thesemarkets." As a part of our worldwide expansion, IFR monitoringis also planning to enter soon new markets: Slovenia, Croatia,Bulgaria, Greece, United Arab Emirates and Saudi Arabia.

About IFR monitoring

IFR Monitoring and Analysis provides reliable and up-to-datemarket information used by multinational companies in strategicmarketing planning and product development. Our service is areflection of what is on the shelves as seen through the eyes ofthe consumer. We aim to provide an immediate report,highlighting changes in the market, trend shifts, abnormalitiesetc., as they take place. With 30 years' experience, IFRoperates an 'instant-data' service, presenting shelf monitoringand analysis of all prices and products present in over 2,600outlets in Europe, as well as Brazil, China and the USA.

Further information: www.ifrmonitoring.com

ots Original Text Service: GfK Internet:http://www.presseportal.de

Pressekontakt: Lior Naveh IFR Europe Ltd. Phone +49 211 3681647 Mobile +49 162 7276 888 Lnaveh@IFRmonitoring.com

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