Michael Jackson Fan Club First to Use OTI, P-Card and Mega-Access Smart Card Solution / Initial Order Surpasses US$1 Million

9.07.2001, 07:24

ROSH PINA, ISRAEL and FRANKFURT, GERMANY (PROTEXT) - OTI(Neuer Markt: OT5), P-Card System and Mega-Access today announcedthe launch of the Michael Jackson Fan Card, the first card in aseries of cards based on OTI, P-Card and Mega-Access's smart cardsolution for identification, payment and loyalty. OTI, a globalprovider of microprocessor-based contactless smart cardtechnology and product solutions, P-Card System, a provider ofsmart card-based payment systems and Mega-Access, a provider of on-line identification, loyalty andticketing solutions, will deliver the first shipment of 250,000cards from the end of July. Members of the Michael Jackson Fan Club, run by MJEntertainment AG, can order the contactless multi-applicationsmart card, which also serves as the club's membership card, fromthe official website. With the ability to download newapplications to the card from the website as they becomeavailable, cardholders will be able to use the card for shoppingand loyalty programs both online and in retail stores. "P-Card Systems is proud to announce the fan club for aworldwide celebrity - Michael Jackson - as the first customer tolaunch our flexible payment solution," said Angelika Wegner of P-Card. "Our program offers the highest level of security andflexibility for our customers. We expect to make newannouncements in the near future regarding new participants inthe program." "I am happy we could win a well-recognized name like MichaelJackson to prove that our concept to bridge the gap from thevirtual to the real world will fill in the missing link in e-commerce today" said Klaus Landefeld of Mega-Access. "The MJ Cardwill show that by using a combination of both worlds everyaspect, from flexibility to cost, will be taken care of." "The combined P-Card and Mega-Access solution is a perfectconcept for our technology," said Oded Bashan, Chairman,President & CEO of OTI. "This is yet another example of ourstrategy of providing a platform for initial applications withthe capability to add additional functionality over time in aneconomical way." The partnership brings together OTI's patented contactlesssmart card solutions, P-Card's patented system of marketingprograms for its issuer and acquirer base and Mega-Access'sunique on-line capabilities in identification, application andaccounting services. Each issuer can customize its own multi-application smart card from a selection of identification,payment and loyalty applications, and then issue their ownbranded cards to its venue customers. OTI, P-Card and Mega-Access began their collaboration earlier this year, and have beendeveloping their joint solution since that time. In addition torevenues received from product sales, OTI will earn ongoingrevenues by participating in the success of the programs throughtransaction fees and revenues from technical support. About OTI Established in 1990, OTI (On Track Innovations) designs anddevelops contactless microprocessor based smart card technologyto address the needs of a wide variety of markets. Applicationsdeveloped by OTI include product solutions for mass transit,parking, gas management systems, loyalty schemes, ID and securecampuses. OTI has regional offices in the US, Europe, AsiaPacific, and Africa to market and support its products. Thecompany was awarded the prestigious ESCAT Award for smart cardinnovation in both 1998 and 2000. Visit OTI on the Internet atwww.oti.co.il. About P-Card System GmbH P-Card System was established in 1999 after having developedthe P-CARD System with EBS Electronic Banking System GmbH(established in 1989 and today a 100% subsidiary of P-CARDSystem). The P-CARD System is a customer loyalty and paymentsmart card application based on state-of-the-art technology,designed not to compete with existing programs but leverage theirsynergies, and permits individual development and rules for theparticipation in the revenues. Visit P-CARD System on theInternet at www.p-cardsystem.com About Mega-Access GmbH Mega Access was established in 2001 to provide a framework fora number of on-line solution providers and provide a single pointof contact for the customer. Mega-Access provides card based on-line identification, application, accounting and customer servicesolutions, designed for an international market. Additionalservices include call-center solutions, internet access servicesand marketing concepts. Mega-Access has regional subsidiaries inEurope, the Americas and Asia. Visit Mega-Access on the Internetat www.mega-access.com

ots Originaltext: OTI Internet: http://www.presseportal.deFor more information contact: Frank Schwarz Kirchhoff Consult AGTel: +49 69 7474 8615 Fax: +49 69 7474 8620frank.schwarz@kirchhoff.de

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