Press Release MSN Mobile Launches MagicTXT Visual Wireless Messaging Service Based on FunMail and conVISUAL Technology FunMail and conVISUAL team up once again
14.01.2003, 14:59
Oberhausen/Pleasanton, CA, USA 14.01.2003 (PROTEXT) - MSNMobile has launched a brand-new visual messaging service calledMagicTXT which automatically thinks of an appropriate graphic forany SMS message, based on technology provided by FunMail Inc. ofCalifornia and conVISUAL of Germany. The MagicTXT service willbe launched through MSN Mobile to subscribers of Orange UK,Vodafone UK, O2 UK and T-Mobile UK on the shortcode 86101,reaching over 49 million wireless users. We think FunMail is agreat application that will be of high interest to MSN Mobileand wireless subscribers in the UK, said James Leaver, BusinessDevelopment Manager, MSN UK. We are pleased to be working withFunMail and conVISUAL to bring this service to our users.MagicTXT enables users to type in any text message, which isautomatically converted to compelling relevant images starringcharacters such as Garfield and South Park. The image is thencombined with the users original message and sent to a recipient.For example, if a user types in Lets go out for lunch an imagerelated to food or lunch would be selected, automaticallycombined with the original text, and passed to a recipient. Weare delighted to be working with MSN Mobile and conVISUAL tolaunch this new MagicTXT service in the UK, said FunMail CEOAdam Lavine. The UK market holds huge potential for FunMailspeer-to-peer visual messaging technology, and MSN Mobile is agreat partner for us to work with to unlock this potential.MagicTXT enhances mobile communication with emotions and fun,added conVISUAL CEO Thomas Wolf. With FunMail and MSN we joineda fantastic partnership that offers the MSN UK userbase a newand unique quality of messaging. MSN, the UKs most visited webdestination,1 will launch and market the service from theirportal website and through direct marketing to MSN Hotmailsubscribers, as well as through their portal site atwww.msn.co.uk/msnmobile/magictxt. 1 Nielsen At Home and At Work,September 2002 How to Use MagicTXT Type in your friends telephone# and a message (07812345678 THINKING OF U) and send to 86101(Works on all networks) To send to yourself, leave off thetelephone number. For more information Txt HELP to 86101 or visitwww.msn.co.uk/msnmobile/magictxt About FunMail: FunMail Inc.provides carrier-grade content-driven visual messaging solutionsfor wireless operators worldwide. Founded in 1999 andheadquartered in Pleasanton, California, FunMail's uniquepatent-pending technology integrates with existing SMS and MMSmessaging networks to upgrade their capabilities to includevisual messaging. For more information visit www.funmail.comAbout MSN.co.uk MSN attracts more than 250 million unique usersworldwide and 11.2 million visitors per month in the UK.Available in 34 markets and 18 languages, MSN is a world leaderin delivering Web services to consumers and digital marketingsolutions to businesses worldwide. The most useful andinnovative online service today, MSN brings consumers everythingthey need from the Web to make the most of their time online.Best of breed services available on msn.co.uk include MSNHotmail, the UKs most popular free web-based e-mail service with7.4 million users in the UK and over 110 million users worldwide(MSN Internal data); MSN Messenger Service, the UKs number oneinstant messaging service on the internet with 4.5 millionmonthly users (MSN Internal data 2002) and MSN Search, the UKsnumber one search engine with 10 million users per month (MSNinternal data). MSN is located on the Web athttp://www.msn.co.uk/>. About conVISUAL: conVISUAL is the firstWASP focusing on Visual and Multimedia Messaging Services fortodays and tomorrows mobile networks. With its messaging-platformMultimedia Message Broker conVISUAL realises messaging servicesin a full service approach from the initial concept and development to operation andfurther development of services. With profitable value addedservices conVISUAL allows its customers to enable all mobileusers to benefit from mobile multimedia feelings within GSM, GPRSand UMTS networks. Please visit www.convisual.com.
Press Contact:
FunMail conVISUAL AikoNomura Sandra Wiewiorra+1 (925) 455-1200 +49 (208) 8596-807press@funmail.com press@convisual.com
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