PUMA(R) Teams Up With Renault F1 Team/PUMA(R) signs supplier contract with the Mild Seven Renault F1 Team

HERZOGENAURACH, Germany (ots/PROTEXT) 7.1. 2004 - PUMA(R) AGand the Mild Seven Renault F1 Team today announced that theyhave signed a multi-year contract. PUMA AG will become theofficial supplier of teamwear, team footwear, including pit crew,and fitness clothing to the Mild Seven Renault F1 Team. Inaddition, PUMA will also supply teamwear, footwear and fitnessclothing to the drivers and trainers of the Renault DriverDevelopment programme (RDD) and Human Performance Center (HPC) inEnstone, UK, which supports and trains talented young drivers.

Renault Managing Director Flavio Briatore commented: "We arepleased to welcome Puma on board as a partner of the Renault F1Team. Their young, sporting image is a perfect match for Renaultin Formula 1, and the quality of their products unsurpassed. Welook forward to a successful season together."

"I am very pleased with our new partnership with the MildSeven Renault F1 Team," says Martin Gänsler, Vice Chairman ofPUMA AG. "With ties to Italy, England, Spain, Japan and of courseFrance, the Mild Seven Renault F1 Team perfectly typifies theinternationalism of Formula One. With a long proud history inF1, the team has the experience and know-how that it takes tothrive in grand prix racing. We consider Renault a great fit forus as, like PUMA, they nicely combine sport performance withfashion flair."

After re-entering Formula One under the full works Renaultbanner in 2002, the Renault F1 Team impressed with immediatesuccess, finishing fourth in the championship in its first year,repeating the feat in 2003, and enjoying its first victory withFernando Alonso at the Hungarian Grand Prix this past August.

PUMA(R) performance racing shoes were first used by variousdrivers and teams in the 1970s and early 1980s. And since 1998,PUMA's motorsport division has gradually assembled an impressiveportfolio of sponsorships. In the 2004 season, PUMA will be theofficial supplier of racing gear in several motorsportdisciplines such as Formula One, F3000, motocross, World RallyChampionship, etc.

PUMA(R) is the global athletic brand that successfully fusesinfluences from sport, lifestyle and fashion. PUMA's uniqueindustry perspective delivers the unexpected in sportlifestylefootwear, apparel and accessories, through technical innovationand revolutionary design. Established in Herzogenaurach, Germanyin 1948, PUMA distributes products in over 80 countries. Forfurther information please visit http://www.puma.com.

ots Original Text Service: PUMA AG Internet:http://www.presseportal.de

Contact: Ulf Santjer Corporate Communications PUMA AG +499132 81 2489 ulf.santjer@puma.com Tina Heinlein Corporate Communications PUMA AG +49 9132 81 2561tina.heinlein@puma.com

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